To extend the FedEx Zombies tvc to digital, we came up with online viral videos that shows how your business together with Fedex can still survive in the extremely erratic business scenario during the zombie apocalypse. Aside from the viral videos, we also have online banner ads and a redesigned Facebook page showing how things will look and feel like in the event of a zombie apocalypse. The look and feel of the materials are simple, crudely done and should still work even in the lowest of frequency in the event of a zombie apocalypse.
